Category Archives: Capabilities

New design for Diocesan Magazine

We recently collaborated with the Episcopal Diocese of Florida to redesign the Diocesan Magazine, a bi-annual magazine that focuses on churches, clergy and laity within the Diocese. The magazine is distributed to parishioners statewide. “While we maintain an up-to-date website, there’s really no substitute for how a printed magazine showcases the activities of our Diocese… Continue Reading

To-do list: Two recommendations for 2017 that should top your list

Marketing trend lists for the New Year are already making their debut — think big data, personalization, better video, more social. But what if you’re still working on your 2016 list — think mobile experience, social presence, video, content and data analytics? Don’t feel bad, because you’re not alone. An evaluation of our own client… Continue Reading

New orthopedics TV spot for Ed Fraser Memorial Hospital

Ed Fraser Memorial Hospital added a new TV spot in September to its repertoire of commercials touting high-tech healthcare in a small town setting. We created the new :60 spot to promote the Macclenny hospital’s orthopedic specialty and build on the “We Treat You Like Family” campaign that features patient testimonials about their experience and… Continue Reading

5 ways to improve your enrollment marketing strategy

In the age of digital, enrollment marketing methods have to engage today’s tech-savvy students to meet their goals. The key to engaging prospective students is to create a thoughtful strategy, technology and content to produce real, measurable results. How can you improve your digital strategy quickly? Our list will help you. Be Mobile-Friendly Prospective students… Continue Reading

New business launch: The Pilates of marketing workouts

When it comes to exercising marketing muscle, creating a suite of sales and marketing materials for a new business launch will test an agency’s fitness level. We recently had a great workout courtesy of ClaimMedic, a new personal medical claims consulting business. Knowing that BroadBased specializes in lead generation and digital marketing, ClaimMedic approached us… Continue Reading

JaxKids Book Club turns a page

BroadBased is now in our 12th year of proud partnership with the Jacksonville Children’s Commission on the award-winning JaxKids Book Club, a free early literacy program for all Duval County 4-year-olds preparing to enter kindergarten. To inject new life into the story that began in 2004, the Book Club was re-introduced in May as a… Continue Reading

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A Jacksonville, FL digital advertising agency specializing in marketing communications, website design, local SEO, social media and public relations.
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