BroadBased offers internships in design, marketing and public relations. Public relations internships are semester-long opportunities to work in the PR division at BroadBased.
Requirements/Skills: Public relations interns will be actively enrolled in a university public relations, marketing, advertising or other related program. Current students will preferably have at least sophomore standing. The individual must demonstrate the ability to undertake basic public relations writing assignments, and possess an understanding of basic media relations skills, an ability to interact professionally with clients, and good judgment. A working knowledge of computers, as well as word processing and database management software, is necessary. The public relations intern will be mentored by the public relations director and public relations assistant. The public relations director will help the intern prioritize tasks and focus on multiple projects and deadlines simultaneously. Prior relevant experience is preferred.
Benefits/Goals: Through your internship with BroadBased you will:
- Learn and develop skills that will assist you in finding a job.
- Develop and create materials that can be added to your portfolio.
- Be given a beneficial and practical agency experience.
Responsibilities: We are looking for an unpaid intern to work with us on a wide variety of client projects. The intern:
- Drafts basic public relations materials including news release and other materials as directed.
- Attends and participates in client meetings, media training sessions, presentations, traffic meetings and brainstorming sessions as directed.
- Assists with the development and updating of media lists and other databases, including client, marketing, prospect and administrative databases. Other tasks include database creation, data entry and update additions and corrections.
- Assists with the distribution of client information/materials or the firm’s marketing materials. Also ensures completeness and accuracy of information and assists with the management of destination lists, and coordination of fax, mailing or broadcast fax activities. In addition, conducts appropriate follow up when necessary.
- Assists with the management of newspaper and periodical clippings for easy access.
- Assists in taking pictures of events, running errands and working Saturday events, although these instances are rare.
- Completes time sheet daily, reviews and responds to all administrative duties and activities as assigned in a timely fashion.
- Supports the firm’s efforts by drafting new client releases and performing research activities.
- Assists firm staff with other client, business development and firm management projects as needed.
