BroadBased Communications | Digital Marketing Agency.

BroadBased helps growth-minded organizations bridge the digital divide and capture the potential of new marketing technologies and platforms.

After more than 20 years guiding marketing decisions, we have the experience to generate more leads from traditional marketing channels and the vision to incorporate content marketing approaches that build brand loyalty and drive leads in the digital age.

Whether you’re a large company with targeted needs or a small business with big plans, we’ll work with you to tailor an integrated marketing solution that’s a perfect fit for your business strategies.

CASE STUDIES

Ed Fraser Memorial Hospital

An integrated marketing plan incorporating broadcast and cable television, radio, outdoor, online advertising and social media put this rural hospital on the map.

Jacksonville University

Marketing automation boosts student enrollment by delivering the right message to the right people at the right time.

Rayonier Advanced Materials

Creating a corporate identity is always a big deal, but never more so than when a company is introducing itself for the first time.

CSX

Effective corporate communications materials strengthen connections with all stakeholders — employees, shareholders, customers and community.

LATEST BLOG

Facebook Targeting: A MOVING Target

Facebook’s removal of Partner Categories as an ad targeting choice will be fully effective beginning Sept. 30. What does this mean and who’s affected? Background Facebook has been embroiled in a privacy controversy this year (think Cambridge Analytica scandal) and notified users in March that they would no longer allow advertisers to target audiences with… READ MORE

How To Set A Marketing Budget (And What To Include)

Small and medium-size businesses often wonder how much they should spend on marketing plans. This can be a tough question for seasoned businesses, and even tougher for startups. While there’s no one-size-fits-all formula for calculating how much you should spend, BroadBased can offer you some guidelines. One thing to note is B2C (business-to-consumer) budgets are… READ MORE