Your call-to-action (or CTA) makes or breaks the performance of your marketing campaigns. If you have a weak CTA, then no one is going to click-through to see what you have to offer. These tips will help you develop a winning CTA to meet your business goals. Make It Urgent People have a lot on… Continue Reading
Many companies consider employee mid-year reviews to be an important part of helping their people stay on track with constructive feedback, so why not give your digital marketing strategy the same support? As we round the corner on 2018, it’s already been a fast-moving six months in the world of digital marketing. To ensure your… Continue Reading
The Jacksonville Jaguars fielded one of the most dominant defenses in the NFL last season, earning the nickname “Sacksonville” for all the quarterbacks they planted in the backfield (known as a “sack” for you non-football fans). Superstar defensive end Yannick Ngakoue was one of the main reasons for their success, and last month he starred… Continue Reading
The latest innovation on the Facebook advertising platform is proving to be a game-changer. By capitalizing on the surging popularity of the Facebook Messenger app, Facebook now allows advertisers to use Messenger-based ad campaigns which are showing a boost in prospect interaction and, hopefully, lead generation. Launched in 2011 as an upgrade to the original Facebook chat,… Continue Reading
Online reviews can make or break your digital marketing efforts. You can be driving leads through social media, search, email and more, but if your perfect prospect reads a bad review, the chances of them converting will plummet. Because Google reviews appear next to your company listing on search result pages, they’re one of the… Continue Reading
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A Jacksonville, FL digital advertising agency specializing in marketing communications, website design, local SEO, social media and public relations. 1301 Riverplace Boulevard · Suite 1830 · Jacksonville, Florida 32207 · 904.398.7279
