The success of your digital marketing strategy hinges on accurately identifying what’s working and what’s not. As the famous quote by marketing pioneer John Wanamaker goes … “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” You need to know which campaigns are driving leads to make… Continue Reading
Autobasics is a car dealership that separates itself from the competition by providing a simple car buying experience for their customers by going “back to basics”. This means friendly service, aggressive pricing, and a great selection of vehicles. Recently, BroadBased helped them bring this experience online with a social media and email marketing campaign that… Continue Reading
BroadBased EVP, Chris Ramaglia and Dagmar Marketing CEO, Chris Gregory return for episode three of our Digital Lead Insider video series to give you more insight from our 2019 Digital Marketing Survey. Chris² discuss the goal achievement data from the survey, what that means for the current marketing space, and what to expect when structuring… Continue Reading
Is your digital strategy producing a steady flow of leads, or is traffic leaking out of your website without converting? This is the topic of our recent digital marketing webinar, where our EVP Chris Ramaglia explained what a leaky bucket is, and how we’ve helped our clients patch theirs and drive more leads. Check it… Continue Reading
Google held its annual Marketing Live event on May 14-15, where they continued to shake up the digital marketing world with innovative updates. Google Search is revamping its current model to include new features that provide users easier and quicker access to snippets of useful information that they’re looking for. New ad formats such as… Continue Reading
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A Jacksonville, FL digital advertising agency specializing in marketing communications, website design, local SEO, social media and public relations. 1301 Riverplace Boulevard · Suite 1830 · Jacksonville, Florida 32207 · 904.398.7279
