Autobasics is a car dealership that separates itself from the competition by providing a simple car buying experience for their customers by going “back to basics”. This means friendly service, aggressive pricing, and a great selection of vehicles. Recently, BroadBased helped them bring this experience online with a social media and email marketing campaign that… Continue Reading
Your call-to-action (or CTA) makes or breaks the performance of your marketing campaigns. If you have a weak CTA, then no one is going to click-through to see what you have to offer. These tips will help you develop a winning CTA to meet your business goals. Make It Urgent People have a lot on… Continue Reading
As one of Jacksonville’s only newly constructed riverfront condo developments, Palazzo on St. Johns needs to keep its luxury property top of mind with its target audience. Since 2016, BroadBased has been helping them do just that with an integrated digital approach that continues to drive leads and produce results. The latest content marketing… Continue Reading
A recent study released by Return Path shows that almost a quarter of marketing emails fail to reach the recipient’s inbox. Increased protection from spam filters is partly responsible, catching 8 percent of all email messages. Up to 16 percent are classified as “missing” in the report, which can be due to a variety of… Continue Reading
There’s a lot to be learned from analyzing 17 billion opened emails. Fortunately, the team at Litmus did the work for us and put together a great infographic with its findings. The biggest takeaway is that the majority of people who receive your emails are reading them on a mobile device, so they better be… Continue Reading
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A Jacksonville, FL digital advertising agency specializing in marketing communications, website design, local SEO, social media and public relations. 1301 Riverplace Boulevard · Suite 1830 · Jacksonville, Florida 32207 · 904.398.7279
