Category Archives: Email Marketing

Here’s how a car dealership drives leads

Here’s how a car dealership drives leads

Autobasics is a car dealership that separates itself from the competition by providing a simple car buying experience for their customers by going “back to basics”. This means friendly service, aggressive pricing, and a great selection of vehicles. Recently, BroadBased helped them bring this experience online with a social media and email marketing campaign that… Continue Reading

Struggling with a stalled campaign? It’s time to call out your call-to-action

Struggling with a stalled campaign? It’s time to call out your call-to-action

Your call-to-action (or CTA) makes or breaks the performance of your marketing campaigns. If you have a weak CTA, then no one is going to click-through to see what you have to offer. These tips will help you develop a winning CTA to meet your business goals. Make It Urgent People have a lot on… Continue Reading

Palazzo on St. Johns upgrades content marketing campaign

Palazzo on St. Johns upgrades content marketing campaign

  As one of Jacksonville’s only newly constructed riverfront condo developments, Palazzo on St. Johns needs to keep its luxury property top of mind with its target audience. Since 2016, BroadBased has been helping them do just that with an integrated digital approach that continues to drive leads and produce results. The latest content marketing… Continue Reading

What you can learn from 17 billion opened emails

There’s a lot to be learned from analyzing 17 billion opened emails. Fortunately, the team at Litmus did the work for us and put together a great infographic with its findings. The biggest takeaway is that the majority of people who receive your emails are reading them on a mobile device, so they better be… Continue Reading

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