Category Archives: Marketing Strategy

New Brand Identity for CryoEdge Elite Performance & Health

New Brand Identity for CryoEdge Elite Performance & Health

What’s cooler than being cool? Ice cold. CryoEdge Elite Performance and Health is a COOL business. Literally. CryoEdge, located in Elkhart, Ind., offers clients Whole Body Cryotherapy (WBC), which is the process of using liquid nitrogen to hyper-cool your body for three minutes. The concept delivers health benefits similar to those athletes receive with ice… Continue Reading

BroadBased: 2019 Digital Marketing Survey Results

BroadBased: 2019 Digital Marketing Survey Results

A surge in email marketing success, improved goal achievement and big plans to increase marketing budgets are some of the key findings from the 2nd Annual BroadBased Digital Marketing Survey. Small business owners, marketers and executives who responded to our survey provided valuable insights into what’s working, what’s not and where they’re taking their digital… Continue Reading

Marketing: 100% Tax Deductible

Marketing: 100% Tax Deductible

One of the most thrilling phrases in the English language is “guilt-free spending,” and the fourth quarter is when it happens for many marketing departments. If you have money left in your advertising budget for 2018, spending it before the end of the year enables you to lay the groundwork for generating strong business results… Continue Reading

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