Category Archives: TV and Video Production

Palazzo on St. Johns upgrades content marketing campaign

Palazzo on St. Johns upgrades content marketing campaign

  As one of Jacksonville’s only newly constructed riverfront condo developments, Palazzo on St. Johns needs to keep its luxury property top of mind with its target audience. Since 2016, BroadBased has been helping them do just that with an integrated digital approach that continues to drive leads and produce results. The latest content marketing… Continue Reading

Video Marketing: Get shooting or get left behind

Video has changed the way all of us consume content. Instead of watching TV broadcasts on big flat screens, we are turning to on-demand streaming video on our smartphones and tablets. What does that mean for businesses hoping to attract consumers’ attention and bring in new business? It means they need to get on board… Continue Reading

New orthopedics TV spot for Ed Fraser Memorial Hospital

New orthopedics TV spot for Ed Fraser Memorial Hospital

Ed Fraser Memorial Hospital added a new TV spot in September to its repertoire of commercials touting high-tech healthcare in a small town setting. We created the new :60 spot to promote the Macclenny hospital’s orthopedic specialty and build on the “We Treat You Like Family” campaign that features patient testimonials about their experience and… Continue Reading

Video makes your website sticky and improves your SEO

No, not Dum-Dum sucker-in-your-sister’s-hair sticky. Website “stickiness” is a good thing. It refers to the amount of time that a visitor spends on your website. According to business2community.com, websites that include videos have on average an extra two-minute dwell time compared to websites without video.     2016 is being called “The Year of Video.”… Continue Reading

New TV spot for Ed Fraser Memorial Hospital

Placing the right message in front of the right audience using the right channel calls for a diversified approach, including traditional media. The BroadBased campaign for Ed Fraser Memorial Hospital continues to demonstrate how traditional media, in this case broadcast, can be highly effective for reaching certain demographics in a given media market. The most… Continue Reading

BROADCAST NEWSLETTER

Sign up to receive our monthly BroadCast Newsletter.

  • This field is for validation purposes and should be left unchanged.

© 2018. BroadBased Communications, Inc. All rights reserved. Privacy Policy.

A Jacksonville, FL digital advertising agency specializing in marketing communications, website design, local SEO, social media and public relations.
1301 Riverplace Boulevard · Suite 1830 · Jacksonville, Florida 32207 · 904.398.7279