Picture this: you’ve got your Facebook and Google ad campaigns perfectly dialed in with pinpoint targeting, killer copy and irresistible creative. Once you hit the “go” button, leads should be converting left and right. But what if they’re not?  If this has happened to you, there’s a good chance it’s due to a landing page…

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Email Marketing has always been one of the most cost-effective digital strategies to drive leads, but the “new normal” we’re all dealing with in 2020 has changed the rules of the inbox.  If you play by these new rules, you have a tremendous opportunity to connect with new prospects and convert them to devoted customers.…

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Earlier this month, our EVP Chris Ramaglia was a guest on “Buzzworthy Businesses” to talk about marketing and communications trends. Check out the segment below where Chris explains why email is not dead, and how businesses need to be thinking about connecting with their audience.

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The Episcopal School of Jacksonville (ESJ) has been a long-time client at BroadBased and our latest project was redesigning the school’s website. Having recently merged with both Beaches Episcopal School and St. Mark’s Episcopal Day School, ESJ needed to completely re-organize their website to accommodate the additional schools. The BroadBased team helped build the new…

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Dopson Family Medical Center, located in the rural community of Macclenny, Fla., proudly serves as a healthcare leader in their local community. For their newest advertising campaign they sought to promote their primary care practice – which has grown to be one of the largest in their region. The result of our collaboration was the…

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Facebook Live Slide Art

The Facebook Live platform has gotten a major upgrade and is easier to use than ever, and we break it down in our third episode of Lead The Market. Companies have turned to Facebook Live to connect and engage with their followers, and usage has surged over 50% from February to March. In the video,…

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Our EVP Chris Ramaglia recently appeared on “The Horse’s Mouth”, a marketing and sports talk show hosted by former Jacksonville Jaguar Tom McManus. Check out the video below where Chris talks about: What conversational marketing is and why it’s so important Why marketing should ALWAYS be looked at as an investment vs. expense How the…

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Autobasics is a car dealership that separates itself from the competition by providing a simple car buying experience for their customers by going “back to basics”. This means friendly service, aggressive pricing, and a great selection of vehicles. Recently, BroadBased helped them bring this experience online with a social media and email marketing campaign that…

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Did your 2019 marketing tactics perform to expectation? We’re surveying friends, clients, and associates to better understand what worked, what didn’t, and where you’re taking your marketing strategy in 2020. It’s only 10 questions, takes less than a minute to complete (we actually timed it), can be filled out anonymously, and there’s a chance to win a…

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