Marketing Automation Work

La Fontana at World Golf Village

La Fontana at World Golf Village

To consistently drive high-quality new condo sales leads, La Fontana partnered with BroadBased to fine-tune their marketing automation campaign.

  • Audited capabilities of current marketing automation tool
  • Developed lifestyle-based content to complement sales incentives
  • Implemented tracking measures to gauge message effectiveness
Jacksonville University

Jacksonville University

BroadBased worked with Jacksonville University to help enhance digital marketing efforts with the goal of increasing enrollment applications and deposits from accepted students.

  • Evaluated existing email campaigns
  • Fine-tuned marketing automation tool with custom, targeted messaging
  • Exceeded enrollment goal
Palazzo on St. Johns

Palazzo on St. Johns

As one of the premier luxury waterfront condo properties in Jacksonville, the Palazzo on St. John’s partnered with BroadBased to launch a lead nurturing campaign to their prospect base to advance them through the purchase funnel.

  • Showcase the property’s beautiful views and features
  • Incorporate sales messages with luxury decorating and entertaining blog posts
  • Leverage campaign analytics to improve performance


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A Jacksonville, FL digital advertising agency specializing in marketing communications, website design, local SEO, social media and public relations.
1301 Riverplace Boulevard · Suite 1830 · Jacksonville, Florida 32207 · 904.398.7279