Website Design

On the Internet, your website leads branding efforts.

Whoever said, “If you build it they will come,” wasn’t thinking about websites. Designing effective and responsive websites requires marketing expertise, creativity and knowledge of constantly changing technology. Whether you’re making your first splash on the Web or redesigning an existing site, BroadBased will create a custom solution that enhances your online brand and visibility.

Our expertise can also take you a step beyond. We don’t just create websites or mobile solutions, we help you establish your digital presence. When done right, an attractive, informative website combined with interactive social media tools and a robust digital ad campaign comprises the most flexible and versatile marketing strategy available today.

View Our Solutions

Our Process

  • Define goals and objectives.
  • Identify your target audience.
  • Analyze the competition.
  • Develop a strategic plan based on user experience goals.
  • Define and incorporate success measures.
  • Include conversion strategies to enable you to capture desirable visitor data.
  • Incorporate BroadBased’s search engine optimization (SEO) protocol.
  • Provide three unique creative options.

Additional steps to refresh an existing website

  • Analyze existing site performance
  • Perform an SEO analysis
  • Analyze competitors’ sites and prepare a performance comparison.

Case Study

Jacksonville website design

The LBA Group

The Challenge:

The LBA Group, a Jacksonville CPA firm and long-time client of BroadBased was ready to develop the firm’s third website. Many technological advances had been made since the previous site was developed and the firm wanted to capture valuable “real estate” in the growing search engine marketing arena.

The Solution:

BroadBased developed a robust architecture that included development of more than 100 pages. The website included heavy emphasis on page content and SEO strategies such as unique title and meta descriptions.

The Result:

In the first year after launch, the website ranked at the top of the first page of search engine return pages for every keyword goal (most often #1). Organic search results were credited with helping generate over $300,000 in new business for the firm in the first year after launch.


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A Jacksonville, FL digital advertising agency specializing in marketing communications, website design, local SEO, social media and public relations.
1301 Riverplace Boulevard · Suite 1830 · Jacksonville, Florida 32207 · 904.398.7279