Feature Category: Marketing Automation

Our Process – Expertise – Marketing Automation

Our Process Research and select the appropriate marketing automation software based on client needs. Develop a content marketing strategy that defines optimal types of content and delivery methods. Identify various customer personas based on target audience and match content specifically to each unique persona. Craft the email campaign with custom-designed email templates and landing pages.… Continue Reading

Jacksonville University – Expertise – Case Study

Jacksonville University The Challenge: After employing a marketing automation tool specifically designed for higher education, Jacksonville University turned to BroadBased, its long-time marketing partner, to refine its approach and maximize results. In addition to increasing student enrollment, JU wanted to decrease the number of students who opt not to enroll after paying their deposit, an… Continue Reading

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A Jacksonville, FL digital advertising agency specializing in marketing communications, website design, local SEO, social media and public relations.
1301 Riverplace Boulevard · Suite 1830 · Jacksonville, Florida 32207 · 904.398.7279