The Blood Alliance Launches Smart Phone App

December 1, 2010

The Blood Alliance (TBA), headquartered in Jacksonville and with operations in North Florida and regions of Georgia and South Carolina, is one of the first community blood banks in the nation to introduce a smart phone App. BroadBased is very pleased to have consulted with TBA over the summer during its exploratory phase, with the TBA marketing communications staff executing development.

The iDon8 App, which can be downloaded from Apple’s App Store, offers eligible donors the opportunity to keep a record of their previous donations and alerts them of their next available date to donate. It conveniently provides locations of blood drives via Google Maps. iDon8 also provides donors with area notifications when the community blood supply is low or reaches a critical shortage.

BroadBased’s “What’s In an App” Lunch and Learn

If you are interested in finding out what it takes to develop an App, BroadBased is hosting a “What’s In An App” Lunch & Learn on Thursday, December 2, at 11:45 a.m. At this event you will have an opportunity to learn the steps of strategy, budgeting, development and rollout. Our developers will also be on hand to answer technical questions. Seating is extremely limited so please contact Tonisha if you are interested in attending.

The Apple compatible phone App from The Blood Alliance displays current blood supply inventories.


Jan Hirabayashi founded BroadBased in 1996 and is the company's CEO and lead marketing strategist.