A Modular Team Strategy
At BroadBased, we’ve streamlined our approach to deliver exactly the expertise your project requires – no more, no less. Our senior strategists lead the way by evaluating your project needs and assembling flexible, tailored teams from our trusted network of specialists.
Our modular model means we adapt to you:
- Flexible scaling – Whether you need just one strategist as a Fractional CMO or a full team with different experts, we flex to fit your project.
- Specialist network – We work with experienced professionals in print and digital design, web development, video, and SEO who know how to efficiently execute projects.
- Open collaboration – We encourage you to work directly with the person of choice on your project, keeping communication agile and cutting out unnecessary middlemen.
Why This Works
- Focused expertise – We build teams that focus only on what your project needs.
- Better value – You only pay for the experts you actually use, saving you money.
- Agile delivery – Teams can be reconfigured mid-project as your priorities evolve.
"We don’t impose a fixed structure like old-school agencies – we flex team configuration to meet your exact needs." Chris Ramaglia, CEO
Principals

Chris Ramaglia
Owner & CEO
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Chris plays an instrumental role in the design and execution of digital strategies at BroadBased ensuring clients receive the best possible results from their budget and goals. He is passionate about connecting every lead back to its source to ensure accurate ROI reporting. Chris has been with the agency since 2015 and holds 11 digital marketing certifications, including content marketing, copywriting, search marketing and analytics among others.
Chris is a graduate of Florida State University and holds a BFA in English. Prior to joining BroadBased, Chris served in sales executive roles for DiscoverTec, Time Warner and Alltel.

Jan Hirabayashi
Founder / Senior Strategist
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Jan oversees the development and execution of integrated marketing strategies that define specific budgets and tactics. From annual marketing budgets to product or service launches, her strategies incorporate the most targeted approaches from printing and mailing to digital and traditional media buys.
Jan founded BroadBased in 1996 and holds a BFA in Graphic Design from Ringling College of Art and Design. Prior to founding BroadBased, she served in creative roles for Mutual Funds Magazine, Florida Trend Magazine and Jacksonville Magazine.

Snowball
Office Mascot
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Often found in the company of Minerva, his toy mouse, Snowball is a purrfectly sweet kitty and has surprised many guests who couldn’t keep their paws off him.