Specialty Papers on the Eco Side of Green

October 1, 2009

Specialty Papers on the Eco Side of Green

Check out Jacksonville-based Mac Papers’ new line of environmentally responsible papers. Eco-Varsity, developed specifically for educational institutions, provides a high quality, reasonably priced paper selection for schools pre-K through college that support a commitment to environmental stewardship.

“BroadBased was extremely helpful in crafting the right message for this piece,” said David Bowers, director of marketing at Mac Papers. “The vivid color in the design demonstrates the printability of the Eco-Varsity paper, which is extremely important. We are expecting this new line to be very well received by educational institutions.”

Mac Papers, the largest supplier of fine printing papers and envelopes in the Southeast, has earned all of the environmental credentials available to certify environmental excellence at all stages of the paper supply chain. Visit www.macpapers.com/advantagegreen to request information regarding Mac Papers’ Environmental Paper Procurement Programs.


Jan Hirabayashi founded BroadBased in 1996 and is the company's CEO and lead marketing strategist.