What’s cooler than being cool? Ice cold. CryoEdge Elite Performance and Health is a COOL business. Literally. CryoEdge, located in Elkhart, Ind., offers clients Whole Body Cryotherapy (WBC), which is the process of using liquid nitrogen to hyper-cool your body for three minutes. The concept delivers health benefits similar to those athletes receive with ice…

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While BroadBased is mostly known as a digital-first firm these days, many people don’t know that print design and publishing is where our roots lie. When presented the opportunity to work on a magazine redesign with The Episcopal Diocese of Florida last year, we considered it a real treat! Fast forward to 2018 and we’re…

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We share a lot of information in the BroadCast about digital strategies and projects, but we also produce a substantial amount of printed work. One recent example is the 2017 Rayonier Advanced Materials (NYSE: RYAM) annual report, designed by Senior Designer Caitlin Lewis. Several concepts were presented which focused on the company’s ‘One Company, One…

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How sweet it is! The time for gathering with family and friends is here! Per BroadBased tradition, we present you with our annual Holiday recipe collection. These mouth-watering dessert and beverage recipes were compiled from staff and client submissions.

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Suzanne Pickett, executive director of the Jacksonville Cultural Development Corporation, recently picked up a BroadBased donation of creative magazines – Communication Arts, Print and HOW – as reference material for the organization’s arts library. Learn about the organization, its programs and impact at www.jcdcjax.org.

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Presenting the 6th annual BroadBased Holiday Recipe Collection. To make this festive season even sweeter, this year we’ve compiled some of our client’s favorite holiday recipes. Click the image to download a PDF and have a Happy Holiday season!

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With all the conversation about online advertising, marketers would be remiss to not include print advertising in the marketing mix. According to the Publishers Information Bureau, total magazine advertising revenue for the first half of 2011 increased 4% versus the same period in 2010. This marks the fifth consecutive quarter that magazines have posted increases…

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As social responsibility issues have become a business imperative, the papers that companies use to communicate their message can be as important as the message itself. Wayne Dennis, corporate director of sustainability at Mac Papers, has developed an informative sustainability presentation titled ‘It’s OK To Print.’  With the following eight facts, he reminds us why…

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In January, the National Association for Printing Leadership (NAPL) forecast that printing industry sales are expected to grow 1% to 3% this year. The forecast, included in NAPL’s  State of the Industry Report indicates the first growth for the industry in four years. While this news is great for printers, the positive outlook still leaves…

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Senior Art Director Karen Kurycki was recently honored by being selected as one of three judges for The AIGA InShow, a statewide design competition in South Carolina. According to the association’s website, “The InShow has built a reputation of being a tough competition and one that designers are eager to have their work selected for.…

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