BroadBased In The News…

In a June 2011 marketing article for 904 Magazine, Jan Korb, BroadBased’s CEO, writes about the benefits (and pitfalls) of online coupon experiences for retailers. In the article entitled “Deal or No Deal?” Korb interviewed five businesses of various sizes to find out first-hand if these couponing services are bringing in the customers.

About Jan

Jan Hirabayashi founded BroadBased in 1996 and is the company's CEO and lead marketing strategist.

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