Inside the Redesign: JOI’s New Digital Experience

The Jacksonville Orthopaedic Institute (JOI) has been providing the highest level of orthopedic care to the First Coast since 1994. We partnered with their team to design a fresh, modern website that showcases their 3 locations and 16 specialty-trained physicians, and offers their patients a best-in-class experience when they need help fixing what hurts.

Click to visit JOI’s new website

Here’s what Clay Barnett, Director of Marketing for JOI had to say about working with BroadBased: 

“The brief to overhaul our practice’s website sounded simple but was complex to complete: Streamline the user experience, refresh our brand identity, and maintain high-performing SEO traffic coming to the site through more than 1,000 pages of original high-value content.

Chris and his team and BroadBased presented the most comprehensive proposal, the most competitive price, and at a timeline that matched the most expensive proposals. The site launched on-time, on-budget, and with comprehensive training and follow-up to ensure all our needs were met from a compliance, maintenance, and sustainability perspective.

I will always recommend BroadBased and it’s partners for successful digital marketing projects from idea to integration.”

View the new website at www.JOIOnline.net, and if your website’s ready for a refresh, schedule a strategy session with our team.