BroadBased Leaky Bucket presentation at the JOMM
January 28, 2020
Last month, our EVP and Partner Chris Ramaglia started off the Jacksonville Online Marketing Meetup’s (JOMM) 2020 speaker series with his Leaky Bucket presentation. Dozens of local marketing professionals attended the event and Chris had the opportunity to show them how to patch the holes in their digital marketing strategy and drive more leads.
“The lecture by Chris on digital marketing priorities encapsulated the wide array of topics crucial today. His wealth of knowledge shared at the JOMM meeting was the sort of content one would expect spread about in numerous seminars around the country each year,” said John Hawley with the Earthworks marketing department. “Chris provided references to support his own tailored approach that he provides paying clients that were provided in easily, digestible synopsis form at the JOMM January meeting. I look forward to picking his brain in the future about issues impacting my focus related to SEO in supporting further branding and reach for my photo and video campaigns.”
Here are some photos from the event:
In the video clip below, Chris explains the nine key elements that make up a successful digital lead generation program. He breaks them down into what you have to do before, during and after you drive traffic to your website to ensure a steady flow of high-quality leads.
The main focus of Chris’ presentation was on video marketing, and the role it plays in converting interested prospects into qualified leads and advancing them down your sales funnel. Here’s a clip of Chris explaining the importance of video, and why the most effective call to action is the ‘play’ button.
If you’re interested in having Chris speak at your next event, get in touch with him at [email protected], and if you’d like to schedule a consultation to learn more about our marketing services at BroadBased, click here to start the conversation.