BroadBased In The News…
June 28, 2011
In a June 2011 marketing article for 904 Magazine, Jan Korb, BroadBased’s CEO, writes about the benefits (and pitfalls) of online coupon experiences for retailers. In the article entitled “Deal or No Deal?” Korb interviewed five businesses of various sizes to find out first-hand if these couponing services are bringing in the customers.