BroadBased In The News…

February 28, 2012

In a February/March 2012 media sidebar for 904 Magazine, Jan Korb, BroadBased’s CEO, wrote about her experience last fall in which she voluntarily reduced her online Twitter interaction for a month. In the sidebar entitled “My Life With(OUT) Twitter” on page 19, Korb talks about what she did with the extra leisure time (played more Words With Friends) and discussed the impact on daily peer interactions and her Klout score.

Communications Kudos for Florida Coastal Law

Two Florida Coastal School of Law communications initiatives assisted by BroadBased have won recognition for their effectiveness and creativity. The Council for Advancement and Support of Education (CASE) presented the school’s Marketing and Communications team with two awards for its internal communications programs and use of original illustrations in “Coastal Law Magazine.” The magazine is Coastal Law’s twice-annual publication distributed nationally to alumni, prospective students, and legal community. BroadBased partnered with Coastal Law to develop brand identity and consistency for both initiatives. The Marketing and Communications team accepted the awards at a CASE conference in late February.


Jan Hirabayashi founded BroadBased in 1996 and is the company's CEO and lead marketing strategist.