Brand Development
A Fresh Look for JaxKids Book Club
Nearly two decades since the inception of the JaxKids Book Club program, an exciting new version has been unveiled for Duval County preschoolers, featuring updated branding and a fresh selection of books. BroadBased originally served as the marketing partner for the City of Jacksonville’s 2004 team, which was responsible for creating, branding, and distributing what…
Read MoreCheers to the new Jax Bourbon Social website
Jax Bourbon Social is an annual event to increase awareness and support the National Multiple Sclerosis Society. BroadBased teamed up with the organization to design the brand and launch a new website to promote the first-ever event. The evening event hosts several tasting tables highlighting local and national bourbon and whiskey distillers’ offerings. In addition,…
Read MoreWe know how to grow: BroadBased named one of the 50 fastest growing companies in Jax
Check out the video below to see how excited the BB Team is about being named one of the 50 fastest growing companies by the Jacksonville Business Journal. We are honored to make the list and could not have done it without our clients. We sincerely appreciate the trust and confidence they have in us…
Read MoreA fresh coat of paint for the BroadBased website
After six months of diligently working to redesign our agency website, we’re proud to announce that the new version is live. Our goal with the new site is to showcase our client work, team and approach to marketing strategy, and we couldn’t be more proud of the final product. Visitors are greeted with our new…
Read MoreNew Brand Identity for CryoEdge Elite Performance & Health
What’s cooler than being cool? Ice cold. CryoEdge Elite Performance and Health is a COOL business. Literally. CryoEdge, located in Elkhart, Ind., offers clients Whole Body Cryotherapy (WBC), which is the process of using liquid nitrogen to hyper-cool your body for three minutes. The concept delivers health benefits similar to those athletes receive with ice…
Read MoreDrive more leads and sales with social proof
Advertising and websites are great for getting your name and products in front of prospective customers, but converting that exposure into leads and sales requires prospects to believe that what you say about yourself is true. The best way to build that trust is through a concept known as “social proof,” which is a fancy…
Read MoreWebsite Refresh: 24/7 Pediatric Care Centers new look
Jacksonville’s leading pediatrician clinic, 24/7 Pediatric Care Centers, has launched a freshly designed website to increase brand awareness, provide valuable resources to patients and families, and grow new patient leads for its three First Coast locations. BroadBased collaborated with artist Russ Wilson to create a custom illustration that serves as the centerpiece of the practice’s…
Read MoreReal results for real estate
La Fontana at World Golf Village in St. Augustine joined the BroadBased family of clients in September, tasking us with brand management and lead generation for the new condominium property. “Instead of using multiple partners, which was a challenge to coordinate, we consolidated all marketing activities under BroadBased. In the two months we’ve worked with…
Read MoreNew orthopedics TV spot for Ed Fraser Memorial Hospital
Ed Fraser Memorial Hospital added a new TV spot in September to its repertoire of commercials touting high-tech healthcare in a small town setting. We created the new :60 spot to promote the Macclenny hospital’s orthopedic specialty and build on the “We Treat You Like Family” campaign that features patient testimonials about their experience and…
Read MoreNew business launch: The Pilates of marketing workouts
When it comes to exercising marketing muscle, creating a suite of sales and marketing materials for a new business launch will test an agency’s fitness level. We recently had a great workout courtesy of ClaimMedic, a new personal medical claims consulting business. Knowing that BroadBased specializes in lead generation and digital marketing, ClaimMedic approached us…
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