Content marketing is one of the best strategies to drive new leads, retain existing customers and increase upsells. It’s shown to be three times more effective than traditional marketing while costing up to 62 percent less.* That’s why we made it the topic of our first-ever webinar last month. Check it out below:
In addition to walking you through BroadBased’s exclusive content marketing roadmap, the 30-minute webinar includes a brief history lesson involving 19th century horse-drawn tractors (!) and specific examples of live campaigns. Whether you’re thinking about launching a new strategy or upgrading your existing content marketing campaign, you’ll find exactly what you need.
If you’d like to talk about what a content marketing strategy could look like for your business, get in touch with our executive vice president and webinar host, Chris Ramaglia.