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BroadBased attends Content Marketing World conference


More than 4,000 people attended the annual Content Marketing World conference in Cleveland to hear 225 of…

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Facebook Targeting: A MOVING Target


Facebook’s removal of Partner Categories as an ad targeting choice will be fully effective beginning Sept. 30….

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Marketing Automation Guide: 3 steps to getting started


Marketing automation is a digital strategy that bridges the gap between how today’s consumer wants to buy…

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The Great Google Ad Rebrand: What it means to you


Google announced earlier this month that it was combining all of its advertising products, including AdWords, under…

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