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News Release or Story Pitch?
Briefly, news releases are tools PR pros use to entice someone into taking a larger interest in…
And the Award Goes to…
…the Police Athletic League of Jacksonville (PAL)! BroadBased is excited to announce PAL of Jacksonville has been…
How Do You Calculate ROI?
Perhaps a better question is do you calculate the return on your investment in marketing initiatives? If…
Start Planning for 2012 Marketing Spending
A clear and cohesive plan will let you make the most of all marketing opportunities. Yes, we…