Archive for 2009
The Payoff is in the Planning
Making your 2009 marketing dollars work hard for you is more important than ever, and we can help your chances of marketing success by developing an integrated marketing plan. The key benefits of a well thought-out marketing plan include: creation of a long-range strategy to guide your marketing decisions delivery of an annual budget detailing…
Read MoreMac Papers in the Vanguard for Sustainable Resources
Created by BroadBased for Mac Papers, Developing an Environmental Paper Procurement Policy is an informative guide on how businesses of all sizes can join the worldwide effort to sustain and protect the environment through the use of certified paper. The United States has recently banned the import, sale or trade of all illegally harvested wood…
Read MoreA Fresh Face at BroadBased
A graduate of the University of North Florida with a BS in Communications, specifying in public relations, Lynsey Mullis is the most recent addition to team BroadBased. During her college years, Lynsey gained a great deal of marketing and public relations experience from internships at local advertising agencies and corporations. Her hands-on experience working…
Read MoreBroadBased Public Relations Grabs the Headlines
Can you picture your company here? The foundation of public relations at BroadBased Communications is Media Relations. “Good media relations rely on expert timing, strategic ‘placement’ and the right communicator,” says Maria Coppola, PR Director for BroadBased. From print journalists to TV and radio reporters, Maria knows how to tell a story to gain maximum…
Read MoreDollar for Dollar, Specialty Advertising Packs the Biggest Punch
Thinking of cost-effective ways to punch up your advertising on a limited budget? Everything old is new again – try imprinted specialty items. According to recent advertising research, those imprinted mugs, caps, bags and pens are more powerful advertising messengers than you might think, and they’re cheaper per impression than any other form of media.…
Read MorePresenting BroadBased 4.0
Bigger, Bolder and Room to Grow! The new suite is located just off the elevator on the 18th floor. Now bigger, brighter and bolder, the new BroadBased Communications headquarters is buzzing with activity as we add the final decorative touches to our new 18th floor home in the Riverplace Tower. BroadBased owner and CEO Jan…
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