We share a lot of information in the BroadCast about digital strategies and projects, but we also produce a substantial amount of printed work. One recent example is the 2017 Rayonier Advanced Materials (NYSE: RYAM) annual report, designed by Senior Designer Caitlin Lewis. Several concepts were presented which focused on the company’s ‘One Company, One…

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In The rise of the marketer: Driving engagement, experience and revenue, a recent report published by The Economist Intelligence Unit (and sponsored by Marketo) the following question is posed: What are the top three areas in which you need to develop skills in your marketing operation? The results skew heavily toward technology –– which is…

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BroadBased has launched a new website that reflects our sharpened focus on helping growth-minded organizations bridge the digital divide and capture the potential of new marketing technologies and platforms. With engaging design, informative content and clear navigation, the new site gets right to the good stuff — helping you increase sales and build your brand.

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A recent study from Smithers Pira – The Future of Offset vs. Digital Printing to 2018 – shows how the issue of direct competition between digital and offset printing is a daily occurrence for print buyers. In 2008, digital printing accounted for less than 18.5% of the market. By 2018 it will total nearly 50%.…

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A playful promotion designed for The LBA Group, a CPA firm in Jacksonville, Fla., features the LBA all-stars in a series of collectible sports cards. Each perforated card features a colorful caricature on the front, with each partner’s “stats” — such as position, rookie year and favorite karaoke go-to song — on the back. Collect…

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Presenting the 6th annual BroadBased Holiday Recipe Collection. To make this festive season even sweeter, this year we’ve compiled some of our client’s favorite holiday recipes. Click the image to download a PDF and have a Happy Holiday season!

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BroadBased CEO, Jan Korb, was recently featured in the International Association of Business Communicators’ (First Coast Chapter) online newsletter about obstacles to effective employee communications. Read her comments on five things employees really want – and need – to know for peak on-the-job performance.

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Sustainability has gone from a nice-to-have extra to a business imperative in corporate America. But while companies have added sustainability to their missions, many have struggled to effectively communicate their sustainability commitment to customers, employees, shareholders, and the community. BroadBased can help you address that challenge with our newest resource partner, Marylee Sauder. With more…

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BroadBased Communications is helping Rayonier with a coordinated communications campaign to support the global forest products company’s comprehensive health and wellness initiative called Stay Strong! As part of the campaign, we have researched, written and designed a series of 11 x 17 posters for distribution in break rooms and common areas. Each poster features a…

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BroadBased announces the addition of David Carrier to our staff. David will contribute to several areas of the company, including design, marketing and production. “I couldn’t be prouder to have David on-board with the BroadBased team,” said Jan Korb, BroadBased’s CEO. “David is a well-respected and long-standing figure in our industry, and he brings with…

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