Lead Generation
New business launch: The Pilates of marketing workouts
When it comes to exercising marketing muscle, creating a suite of sales and marketing materials for a new business launch will test an agency’s fitness level. We recently had a great workout courtesy of ClaimMedic, a new personal medical claims consulting business. Knowing that BroadBased specializes in lead generation and digital marketing, ClaimMedic approached us…
Read MoreHow many eyeballs does your digital campaign need to be successful?
How do you determine the number of impressions needed for your online campaign to generate the volume of sales leads and closed deals needed to achieve your goals? If you’ve budgeted $5,000 for online lead generation for a new product or service, is that enough? How would you know? BroadBased can help you answer these…
Read MoreA lead generation road map guaranteed to make your phones ring
As 2016 shifts into the second half we’re seeing more and more companies challenged by online lead generation. Whether it’s quantity, quality, or a combination of both, funnel-ready leads seem to be in shorter supply for B2C and B2B companies these days. In response, we’ve put together a road map to help our partners answer…
Read MoreGeneration Next: BroadBased 2.0
BroadBased has launched a new website that reflects our sharpened focus on helping growth-minded organizations bridge the digital divide and capture the potential of new marketing technologies and platforms. With engaging design, informative content and clear navigation, the new site gets right to the good stuff — helping you increase sales and build your brand.
Read More3 reasons why every doctor’s office needs a healthy online review strategy
Online reviews have never been more important, as studies have shown that almost 90% of consumers trust them[1], and admit that positive reviews influenced their purchase decision[2]. When it comes to the online reputation of a doctor’s office this statistic can have an especially dramatic impact, as positive reviews can win the trust of a…
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