Posts by Jan Hirabayashi
Jarrell a New CCPOJ Board Member
BroadBased’s Traffic Manager, Joy Jarrell Joy Jarrell, BroadBased traffic manager, was recently named to the Board of Directors of The Children’s Christmas Party of Jacksonville. Citing her many years of coordinating CCPOJ projects created by BroadBased and her passion for this annual charitable event, Executive Director Diane Halverson requested that Jarrell join the board, and…
Read MoreKorb Presents Case Studies to the Association for Corporate Growth
BroadBased CEO Jan Korb was one of two keynote speakers for North Florida Chapter of the Association for Corporate Growth (ACG) on June 17. Her presentation, “How Are Your Smartest Competitors Using Technology?” was delivered to approximately 50 members and guests and provided specific examples as to how venture capitalists, business brokers and wealth advisors…
Read MoreSocial Media Revolution 2
Released in May, Social Media Revolution 2 is an update of the original video with new social media & mobile statistics that you will find hard to ignore. Based on the book Socialnomics, author Erik Qualman writes that “we don’t have a choice on whether we DO social media, the question is how well we…
Read MoreHow to Choose a Social Media Partner
You’d like to keep in step with the millions of users of social media, but you’re wondering who you should bring to the dance. BroadBased’s Digital Media Strategist Tonisha Landry-Gaines has some suggestions. “Regardless of whether your purpose is to manage your brand or reputation, or promote your business or yourself, a few simple principles…
Read MoreImplement Your Own Revolution
So you’ve convinced the CEO that social media is here to stay and you’ve been given the green light to test a program. Now what? How do you use your internal and external resources most efficiently? Maybe you’re ready to jump in but prefer some guidance before the training wheels come off. “BroadBased has a…
Read MoreBroadBased Communications Launches Digital Division
BroadBased Digital to Focus on Web, Application and Social Media Strategies, Implementation Tonisha Landry-Gaines, Digital Media Strategist BroadBased Communications, one of Jacksonville, Florida’s leading marketing and public relations firms, has announced it has expanded with the opening of BroadBased Digital. BroadBased Digital develops and implements web, application (app) and social media strategies and tactics. “We…
Read MoreSmart Phone App Development
Q&A with Jules Allen, CIO Q: So why are these mobile devices getting so much business mindshare? A: Look at sales figures from Apple or the domestic cell phone carriers, and you’ll see that these devices are still flying off the shelves. Regular old “dumbphones” are still selling, but the future belongs to the smartphone.…
Read MoreNews Reporters Use Social Media for Research
Traditional News Media and Social Media – they can work hand in hand with marketing and PR Much has been written lately about how social media is changing business marketing, PR and customer service. It’s also changing the news and media business as more and more social media users are receiving their “news” via Twitter…
Read MoreOnline Reputation Management
87% believe the CEO’s reputation is an important part of a company’s reputation. 83% of companies will face a crisis that will negatively impact their share price between 20 and 30%, during the next five years. 100% of those reading this post have either a personal or corporate reputation to protect. Source: Marketing Pilgrim Reputation…
Read MoreAttention, Duval Four-Year-Olds! New Book Club Volume Debuts
The latest volume in Mayor Peyton’s Book Club series was launched May 17 at a ceremony at the City Hall Atrium. The new book, entitled We Salute Our Military, was introduced and read aloud by Mayor John Peyton to children from the Child Development Centers at Naval Air Station Jacksonville and Naval Station Mayport. We…
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