Public/Media Relations
CSX Transportation Reports Strong Response to Marketing Efforts
A marketing campaign designed by BroadBased Communications, Inc. is paying off handsomely for customer CSX Transportation. Partners For Growth (PFG) was created to bring new business to CSX Transportation. The 2001/2002 phase targeted customers of the building products sales division. Goals were to add new customers to the railroad’s roster, help old customers to expand…
Read MoreBroadBased Communications Creates International Marketing Campaign
BroadBased Communications, Inc. of Jacksonville has been selected to produce a comprehensive international marketing and corporate identity campaign for a growing Jacksonville manufacturer. The 2002 campaign for G.H. Stenner & Co., Inc. encompasses a new corporate logo, direct mail, point-of-purchase, print advertising, website and CD-ROM materials, as well as media kits, catalogues, product specification sheets…
Read MoreCommunications Firm Helps Propel University of North Florida Capital Campaign
BroadBased Communications, Inc. was awarded the coveted University of North Florida capital campaign account in mid-2000. Within a few months, UNF launched its “Access to Excellence” campaign armed with a comprehensive promotional brochure and adjunct materials. Competition for the account came from other local and regional advertising and public relations firms, but representatives of UNF…
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