A Company eNewsletter Can Significantly Improve Leads
A very good friend of ours said recently, “I really like your email newsletter. I’m going to steal the idea.” Er, thanks? As they say, imitation is the sincerest form of flattery! We don’t mind sharing a good thing, but let BroadBased give you a hand in the design and launch of your e-newsletter. Our…
Read MoreCultivate Stories and Build Your Reputation
Ever wonder how your competition gets featured in the media and you don’t? The foundation of public relations at BroadBased is media relations. Good media relations rely on expert timing, strategic “placement” and the right communicator. We know how to tell your story to the right people — from print journalists to TV and radio…
Read MoreBroadBased in the News
Team BroadBased is featured with a full-page photo in an article about advertising agencies in the latest issue of 904 Magazine. We developed the photo concept, and Photographer Brad Stookey and Art Director Bronie Massey pulled off the shoot seamlessly. As our clients know, everyone at BroadBased is an integral part of our team. When…
Read More3…2…1…Launch!
Manson Construction This world-class marine construction company, headquartered in Seattle, Washington, wanted an online portfolio to showcase its extensive line of services. LBA Financial North Florida’s largest CPA firm allowed us to unleash our creativity, and the SEO (search engine optimization) strategy was already paying off on Google within days of launch.
Read MoreHey! What Happened to My Google Ranking?
Search engine optimization strategies have produced extremely strange search results since about mid-March, when Google updated its algorithms and the way that search returns are gathered. One of the first causes for concern surfaced when the industry began noticing that consistently solid sites disappeared from top-ranked positions and that search returns were not nearly as…
Read MoreWhat You're Reading
In our April poll, we asked which local publications you read. The Florida Times-Union topped the list, with Folio a close second and the Jacksonville Business Journal rounding out the top three. Honorable mentions go to Jacksonville Magazine, Arbus, Resident, RAP Newsletter, Jacksonville.com and, of course, the BROADcast. : ) A study of the differences…
Read MoreEvent Planning
Planning your next corporate launch party? How about your next press conference or grand opening? Let BroadBased’s PR Division manage and plan your event whether it’s large or small. With experience in planning events from simple press conferences to large shopping center grand openings, BroadBased has the skills and resources to help you save money.…
Read MoreBrandon Halm: Design Intern
We are happy to have Brandon Halm join the BroadBased Team as our graphic design intern. Brandon is a sophomore at the University of North Florida where he is majoring in graphic design. Brandon is proving to be a hard-working and ambitious young man, and we are very glad to have him here.
Read MoreYellow Pages vs. Internet
There is a lot of buzz this year about what to do with Yellow Pages (YP) budgets. As we see it, the answer is easy. How much 2007 revenue can you attribute to those YP leads? If your budget is $30k a year, do you consider break-even a success? Double break-even? If you are not…
Read MoreSurvey Says…
We thank all the respondents of the 2007 BroadBased Customer Survey. With over 55% of you responding across a variety of industries, these surveys provide us with important feedback that we use to adapt our services to best fit your needs. All respondents will receive this groovy action-packed Glow-In-The-Dark Activity Book and a complimentary subscription…
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