Landry-Gaines Banks on Jacksonville

Continuing a long tradition of BroadBased volunteerism, our marketing Broad, Tonisha Landry-Gaines, spent the last several months participating in planning efforts for Bank on Jacksonville, a new initiative launched to help usher people into the financial mainstream. Landry-Gaines donated her time by serving on the marketing committee and spearheading the development of the website. The…

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"What's In an App?" Lunch and Learn

Are you wondering if your company or organization is ready for a custom-branded smart phone app? If so, you are NOT alone. “A whopping 52 percent of firms see increasing customer engagement as their No. 1 mobile goal,” says Mobile Marketer in an Oct. 20 article. The article goes on to state: “70 percent of…

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App Launch: Florida Coastal School of Law

BroadBased was honored to collaborate with Florida Coastal School of Law (Coastal Law) to conceptualize, design and coordinate the launch of a custom iPhone app – a first for each party. The app, designed as a mobile guide for faculty and students, features news items, a faculty and staff directory, calendar of events, listing of…

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How New Technology is Affecting Your Website

Poison Apple t-shirt available at www.shirt.woot By Jules Allen, CIO It’s said that dogs age at a rate that is seven times that of humans. That’s crazy we say. Once you get a puppy home from the breeder or shelter, they seem to age at the speed of sound. And somewhere in between is the…

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ExperienceJax.com

The Cultural Council of Greater Jacksonville recently enlisted BroadBased to give a facelift to their community-based online arts and entertainment website, ExperienceJax.com. ExperienceJax.com is a comprehensive, free resource for Jacksonville events and entertainment. Not only can you search the site to find out what’s going on each week, but users can also post an event…

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Implement Your Own Revolution

So you’ve convinced the CEO that social media is here to stay and you’ve been given the green light to test a program. Now what? How do you use your internal and external resources most efficiently? Maybe you’re ready to jump in but prefer some guidance before the training wheels come off. “BroadBased has a…

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BroadBased Communications Launches Digital Division

BroadBased Digital to Focus on Web, Application and Social Media Strategies, Implementation Tonisha Landry-Gaines, Digital Media Strategist BroadBased Communications, one of Jacksonville, Florida’s leading marketing and public relations firms, has announced it has expanded with the opening of BroadBased Digital. BroadBased Digital develops and implements web, application (app) and social media strategies and tactics. “We…

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Smart Phone App Development

Q&A with Jules Allen, CIO Q: So why are these mobile devices getting so much business mindshare? A: Look at sales figures from Apple or the domestic cell phone carriers, and you’ll see that these devices are still flying off the shelves. Regular old “dumbphones” are still selling, but the future belongs to the smartphone.…

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Introducing: Jules Allen

BroadBased welcomes Jules Allen as its new Chief Information Officer. His resume reflects his deep passion for what he does and includes titles such as Chief Technology Officer, Director of Internet Strategies through Director of Product Delivery, Security and System Integrity and Vice President of Persuasive Technologies. Also in that line-up is a lengthy stint…

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BroadBased gets Board

Two members of the BroadBased creative team joined over 100 other Jacksonville artists to display their custom-designed skateboards for the “I’M BOARD IV” art show. The respective boards of Sean Collins, BroadBased’s web designer, and Karen Kurycki, Senior Art Director, truly reflected their personalities. Sean’s fascination for facial follicles shined through once again with his…

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